Role of Colours in Web Designing

Author:

Ajay Kumar

When it comes to web designing, a web designer has to pay equal attention to each and every aspect of it. For a website to look visually appealing and user friendly, it is important to design it in a manner which renders this possible. Colors are the important feature of a web design. A good and experienced web designer can use them in the best way to make a design appeal to the senses of visitors. Different colors evoke different feelings and this also true for web designing. Most of the times, people ignore this crucial aspect of the web design. However, this can be used to the full advantage to get an attractive web design. Discussed below are the roles that colour play in web designing.

The colour red symbolises passion, aggression, power and stimulates energy. Generally people using red are supposed to be outgoing, impulsive, determined and of uncomplicated nature. This color can be used in the web design to convey a strong and confident statement about your website and its theme. It will convey to the visitors your determined approach and your confident personality.

Green stands for freshness, calmness, nature and health. It symbolises hope and newness. It is said to be preferred by people who are sincere, gentle and patient. By using green the web design, you can make a statement of integrity and reliability about your website.

The colour orange symbolises enthusiasm and honesty. It is the colour of happiness, joy and friendship. At the same time, it stands for playfulness and curiousity. Those who prefer orange are generally good natured and loving. By incorporating this colour in the web design, you can make the design look attractive and user friendly to the visitors.

Blue stands for peace, stability, confidence and evokes composure and trust. It is also the representative of the power of today\'s modern technologies. At the same time it signifies the depth of the ocean. People preferring this colour are usually compassionate, caring and faithful. You can use this color to show the strength of your website and the in-depth experience you possess in your niche domain.

Black signifies power, eternity and depth. It also symbolises sophistication and aristocracy. People preferring black are usually artistic and sensitive. This colour can be used to convey the determination and power of your website theme.

White stands for purity, simplicity, peace and spirituality. It signifies organised and logical approach. Thus using this will lend these two features to your web design. White is mostly preferred for business website design.

Colors are the important feature of a web design. A good and experienced web designer can use them in the best way to make a design appeal to the senses of visitors. Different colors evoke different feelings and this also true for web designing. Most of the times, people ignore this crucial aspect of the web design. However, this can be used to the full advantage to get an attractive web design. Discussed below are the roles that colour play in web designing. It is important to select colours properly for your corporate web design. Make it commensurate with the theme of your site to get the good results.

Article Source: http://www.articlesbase.com/web-design-articles/role-of-colours-in-web-designing-4459133.html

About the Author

PixelCrayons, a business web design & development company offers Ecommerce web development and provides shopping cart solutions with integrated shopping cart software.